Design Evaluation

Murder by Death Tour Posters

Good example: The illustration in this example is sort of imitating an old suspense movie. A shadowy figure looming over a beautiful woman. The use of red and black looks bold and and catches the eye and plays on the name of the band. The name "Murder by Death" is also in a bold red and all caps. The text is large enough to to present itself immediately as the most important text on the page, the headlining act. If you don't care about the band then you won't feel the need to look over to the details of the show, which aren't as bold. I feel like the eyes go exactly where they need to, its bold but not overbearing and accomplishes what it needs to with style.

Bad example: There's a lot going on in this poster. All the text is using two colors for whatever reason. It's also mirrored at the bottom of the page over the top of some cut out pictures of men running. It's a very busy design. It feels very heavy at the bottom, which distracts from where the bands are listed. Everything above the headlining act is basically illegible. Anything that I have to squint at and spend time trying to figure out what it is means it is probably not doing it's job. The colors are all very boring, the illustration looks like they just picked a random theme, but I have no idea what it's trying to communicate.

Another bad example: